We are at the intersection of industrial experience and digital ingenuity

We are Bayard Bradford

Experience. Integrity. Expertise. This isn’t one of those tricks where you only get to pick one or two of these essential qualities – with us, you get all three.

Bayard Bradford is a results-focused marketing service firm with a 35 year pedigree based in Houston, Texas. In addition to being experienced digital marketers with a vast knowledge of industry best practices and a toolbox full of effective solutions, we are HubSpot Diamond Partners, Certified Drift Partners and experts in Salesforce.

Experience. Integrity. Expertise. This isn’t one of those tricks where you only get to pick one or two of these essential qualities – with us, you get all three.

Bayard Bradford is a results-focused marketing service firm with a 35 year pedigree based in Houston, Texas. In addition to being experienced digital marketers with a vast knowledge of industry best practices and a toolbox full of effective solutions, we are HubSpot Diamond Partners, Certified Drift Partners and experts in Salesforce.

We work with oil and gas, technology, manufacturing, industrial services and distribution clients across the nation to convert qualified leads and accelerate their growth. But, really, we do a lot more than that. We become part of our client’s team – people they can count on who have their best interests, their goals and their success as a top priority. We plug right into their organization with the skills and expertise they need to succeed with the digital transformation of sales and marketing.

 

When our clients need solutions, assistance or advice, we’re here with decades of experience and smart, creative ways to help them meet their goals.

As a family business, we have worked for generations to see that those we partner with are successful – not just because they hired us, but because we care about their business like it was our own. Successful businesses make for a prosperous community, bringing jobs and security to everyone willing to work for it. And we work hard to make sure every opportunity is chased down and each lead is connected so that our community thrives.

 

So yeah, we work in digital marketing and sales – but we are focused on so much more.

Our Leadership Team

John Elmer – Owner/CEO

John Elmer began his career in 1984 at Houston-based Gelb Consulting Group doing B2B market studies and go-to-market strategy for the firm’s Fortune 500 clientele. John became CEO of Gelb in 1999 and in 2008 he launched the firm’s Interim CMO practice. After CMO roles at oilfield technology firms Ingrain and S2S Systems, he sold Gelb to Endeavor Management, joining Endeavor’s board of directors. In 2016 John founded Bayard Bradford with son, James Elmer.

James Elmer – CTO

James Elmer co-founded Bayard Bradford in 2016. As CTO, James has primary responsibility for Bayard Bradford’s infrastructure for managing websites, digital marketing and sales enablement. He also leads our Customer Success program and HubSpot App Partner program.  James has multiple certifications in the HubSpot software platform and deep experience in Salesforce CRM and ArcGIS.

Matt Lee – CMO

Matt has 10 years of experience in digital strategy and full-funnel marketing implementations in both B2B and B2C organizations. A partner, principal, and marketing director in one of the earliest HubSpot partner marketing agencies for seven years, Matt worked primarily with mid-market organizations seeking to transform their marketing and sales operations to a digital-first inbound approach. Matt currently serves as Chief Marketing Officer at Bayard Bradford, overseeing all client marketing campaign strategy and implementation.

Our proudest moments

Diamond HubSpot Solutions partner in less than 3 years from starting the firm

Becoming a certified HubSpot App partner

Being picked to run the Houston HubSpot User Group

Being asked to join the HubSpot Global Partner Advisory Council

Hubspot diamond level certified agency partner logo

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